Our fingerprinting technology has already been deployed by a number of clients who benefit from its content identification and monetization services. Below are some real case scenarios to give you an idea of the scope of applications:

Music recognition and targeted advertising on social networking sites
Fingerprinting is emerging as the key enabling technology for targeted advertising in music social networking. This is turning out to be a major application for record labels in the social networking context. For example, when users upload music on social networking websites, our technology platform solution identify the music and leverage this against the database so that the social networking website can show users advertising targeted to the type of music uploaded. The record company gets a percentage of the advertising revenue.

Music recognition in digital media devices
Our technology can identify and recommend music and digital media, as well as deliver rich content, like biographies, discographies, news, and lyrics. For example, through a mobile handset a user can record a short clip of music playing and send it for identification to the our database. Using our fingerprint technology, we'll send all the relevant information about the song to the mobile user, including options to download the track.

Major international sport event: Register and monitor live sports events
A global sport rights holder needed to secure its television revenue during the largest international sport event by scanning the internet to detect misappropriation of assets and block content upon upload or send take-down notices

Monitoring music on more than 1900 radio stations and networks.
One of the world's leading provider of airplay tracking for the entertainment industry employs a patented digital pattern recognition technology, based on our fingerprint technology. The system captures in excess of 100 million song recognitions annually on more than 1,900 radio stations, satellite radio and cable music channels.